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Netflix doesn't make a move without testing things out first, which is
evidenced by the many variations seen in its recently unveiled Watch
Instantly interface for the PlayStation 3, pricing and even website
redesigns. Chief Product Officer Neil Harris opened up about the
company's methodology in an answer on Quora, revealing it is currently
delivering three different UIs for the PS3 and that testing often
indicates simplicity trumps completeness. The idea is to find out more
about people's tastes and how quickly they discover information as
elements are moved around, though as proud as they are, we'd still
prefer some choice in the matter instead of rolling the dice every
time we load the service.
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