Friday, November 19, 2010

Yahoo! Connected TV store will let developers start charging for apps in March 2011

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Yahoo! has been building its Connected TV widget platform up since
debuting at CES 2009 and opening up its SDK in 2010, and it's already
getting started on a new push for 2011 - paid apps. Right now the
various TVs from Samsung, Sony, VIZIO, Toshiba and LG based on its
platform only offer free widgets but the Connected TV Store is
expected to launch in March, letting developers hawk their wares at
the remote-wielding masses for anywhere from 99 cents to $99, with
Yahoo! receiving a 30 percent cut for its trouble. Kadoo, PlayJam,
Virtual Nerd, ScreenDreams, Accedo Broadband and Mycast weather are
already testing the waters and the company promises a full demo at CES
2011. Since we figure it's only a matter of time until Apple works its
app store into the Apple TV, Google has already announced its plans to
add the Market to Google TV next year and everyone from Samsung to
Boxee is actively courting developers in the living room, 2011 should
be a very interesting year.

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