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Samsung, being the global leader in mobile displays that it is, was
understandably a little unnerved by Apple's IPS LCD-sporting iPhone 4,
but now it's back to the forefront with its brand spanking new Super
PLS tech. PLS stands for Plane to Line Switching, which helps Samsung
deliver some pretty spectacular viewing angles -- even better than the
already stellar ones you'll find on IPS panels -- while also improving
screen brightness by a reported 10 percent. The target market for
Super PLS displays will be smartphones and tablets, with a delicious
WXGA resolution on offer for the top bidders. Mind you, Samsung also
claims production costs are 15 percent lower than comparable IPS tech,
meaning that the only thing standing between us and the next new
hotness is time -- Sammy expects to begin mass production early next
year. Oh, and it's working on securing a set of 30 patents relating to
Super PLS, so don't go holding out hope for direct competitors from LG
or anyone else anytime soon.
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